Crown Aesthetics general manager on expansion: 'Asia not only has a diverse population, but it is also experiencing rapid economic growth'

Asia
Proctor
Joe Proctor, founder, Crown Aesthetics | LinkedIn | Joe Proctor

Crown Laboratories, Inc., a division of Crown Aesthetics, based in Dallas, confirmed plans to expand its operations in the Asia Pacific Region, according to a press release.

"Our expansion into the Asian market is significant," Michael McKenna, general manager and executive vice president of Crown Aesthetics, said. "Asia not only has a diverse population, but it is also experiencing rapid economic growth. Given the range of benefits SkinPen and Biojuve offer, now is a great time to bring them into this competitive market."

The expansion effort will be led by newly appointed executive director of sales, Asia, Jeff Sinclair. Under his new role, Sinclair will be tasked with overseeing Crown’s growth strategy in the region, and the company’s distribution operations for the FDA-cleared microneedling system SkinPen® Precision, and living probiotic, Biojuve.

"It is with great pleasure that we welcome Jeff to our international team," Andy Moulton, vice president of international sales of Crown Aesthetics, said. "From five countries only four years ago to now over 45 countries, Crown Aesthetics is a welcomed and successful international organization that truly enriches the lives it touches. I look forward to the impact Mr. Sinclair and Crown Aesthetics products have on the skin health of patients worldwide."

A graduate of the University of California, Davis will contribute more than 25 years' worth of sales, marketing, clinical training, distribution and contract negotiations experience. He previously worked for global companies, such as Viveve Medical, Inc., Restoration Robotics, Obagi Medical Products, Iridex, Laserscope and Lumenis. He is credited with building and successfully overseeing sales teams involved in plastic surgery, dermatology and general Aesthetic healthcare practices. 

"I am excited to join an organization that is committed to skin science for life," Sinclair said. "Crown's commitment to customer service, innovation and education makes Crown a great fit for me. I look forward to leveraging my experience and bringing tremendous value to our customers in the APAC region."