Simon is set to join the team at its New York City office starting Tuesday, Feb. 20. As CEO, he will be leading a team of over 300 employees across the United States.
Believeco Partners, an amalgamation of multiple Canadian companies, was structured by Arlene Dickinson. The firm integrates Brightworks, Venture Play, Revolve and Zync, as well as Argyle and Castlemain. Serving clients from diverse industries such as finance, automotive, sport and aerospace, Believeco Partners is a versatile player in the market according to the company's About page.
"We are proud to welcome Mario as our new CEO. His knowledge of the unique challenges businesses face today combined with his ability to solve complexity and deliver results for clients makes him the ideal choice to lead Believeco:Partners. Mario's appointment significantly propels our global growth strategy," stated Arlene Dickinson, Executive Chair of the Board in a Jan. 29 news release.
According to that same news release, Simon's vision for the company is focused on bringing a positive impact to client businesses starting with strategy and purpose-based counsel through execution.
Simon holds a Bachelor of Arts in Economics from the American College of Greece and has also earned a Master of Arts in Economics, a Master of Philosophy in Microeconomics and Game Theory, and a Ph.D. in Behavioral Economics from Yale University according to his LinkedIn profile.
Prior to joining Believeco Partners, Simon held positions at McKinsey & Company as an engagement manager; at AMV BBDO as Principal and Co-founder for BBDO Consulting UK; at Kantar Consulting as CEO and founder; and at Boston Consulting Group as Managing Director and Partner, Global Leader Consumer Centricity Topic according to his LinkedIn profile.
"It's a privilege to join the Believeco:Partners team. From the moment I met the senior leadership team, I was impressed by their drive to seize the immense opportunity before us. Their collective marketing, communications, engagement, and business advisory experience is unmatched, as is their passion for their craft. I am excited to work with this talented team as we continue to build the strategic marketing communications firm that our people and our clients deserve – one rooted in authentic relationships and our clients' success," Simon said in the Jan. 29 news release announcing his appointment.