Chemical Guys announced the launch of its international website Oct. 12 to assist with growing customer demand in the United Kingdom.
A leading lifestyle brand for automotive detailing enthusiasts and professionals, Chemical Guys will offer kits, accessories and branded merchandise on the UK website, according to a company press release.
"Chemicalguys.com has had tremendous success focusing on our customers' web experience while also providing them a personalized product assortment," Andrew Perez, Chemical Guys eCommerce manager, said in the release. "Working with Scalefast has allowed us to replicate that experience while also going to market at an accelerated rate. With Scalefast's help, we look forward to expanding our UK site's features and providing the personalized experience our UK customers expect from a premium auto detailing brand."
Chemical Guys partnered with Scalefast, a Los Angeles-based digital commerce solution to launch the new website. The California-based company will help Chemical Guys achieve its expansion goals as it hopes serve customers in Australia and Canada in the future, the release stated.
"The Scalefast team is thrilled to assist Chemical Guys' international expansion of their direct-to-consumer capabilities," Scalefast Chief Revenue Officer Nicolas Chaumartin said. "We are looking forward to fueling their growth wherever they need to reach their passionate fan base."