BigCommerce SVP on expanding global presence: 'BigCommerce's entry into these markets paves the way for innovative merchants'

Europe
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Meghan Stabler, BigCommerce | LinkedIn | Meghan Stabler, BigCommerce

BigCommerce is expanding its global presence, introducing its Open SaaS e-commerce platform to Poland, Romania, India, the UAE and South Africa, a press release reported.

The company now counts with the support of an expanded engineering team based in Poland, two partner-led entities in Eastern and Central Europe and a new country lead in South Asia.

“BigCommerce's entry into these markets paves the way for innovative merchants to revolutionize their business with a cutting-edge, composable e-commerce platform that offers unrivaled flexibility and customization,” said Meghan Stabler, senior vice president of marketing at BigCommerce. “With our trusted regional partners taking the lead, the BigCommerce Open SaaS platform equips merchants with a complete e-commerce foundation that removes common management barriers so they can concentrate on what really matters most — growing and scaling their business and enhancing customer experiences.”

To carry out the expansion, BigCommerce has entered a collaboration with Romanian-based CustomSoft and Poland-based Snowdog to expand its operational presence across Eastern and Central Europe and modernize enterprise e-commerce platforms to help merchants grow their digital presence and improve digital shopping experiences to increase online sales and revenues.

“Merchants need a modular and adaptable e-commerce platform if they want to build a strong online presence and remain competitive in today's fast-paced digital world,” said Octavian Dumitrescu, chief executive officer at CustomSoft. “Together with BigCommerce, we look forward to providing our joint customers with customized design and development solutions to create storefronts that deliver unforgettable shopping experiences that turn browsers into buyers, and increase revenue in the process."

The UAE, Poland, Romania and South Africa markets will be managed by BigCommerce EMEA in London, while the company’s operations in India will be led by newly hired Anshuman Jain, who previously worked at Shopify.

"Together with BigCommerce, we're committed to taking the weight off retailers' shoulders and providing them with a technologically superior, scalable, cost-effective and easy-to-operate e-commerce platform that empowers them to grow and thrive," said Damian Harateh, head of qanuk.AI and partnerships manager at Snowdog. "With customizable storefronts, secure payment processing and robust shipping and inventory management, BigCommerce has everything Polish retailers need to succeed in the fast-paced e-commerce landscape."

The expansion is expected to allow the company to offer growth-driven versatile shopping experiences, omnichannel shopping experience, new revenue streams and B2B functionality.

“BigCommerce’s open commerce solution provides merchants with the freedom and flexibility to build stores their way using sophisticated and easy-to-use enterprise-grade functionality, customization and performance,” a recent press release stated.