Incode chief revenue officer on new appointees: 'This is a transformative period at Incode'

Asia
Incode
Incode expands internationally in Australia, New Zealand and the Asia Pacific. | Unsplash | Rohit Tandon

Incode recently hired Martin Lazarevic as general manager, Australia and New Zealand (ANZ); and Ashley (Ash) Hoey as technical director, Asia Pacific (APAC), a press release reported.

"This is a transformative period at Incode as we invest in and expand our operations in Australia and New Zealand," Dean Hickman-Smith, chief revenue officer of Incode, said. "We are thrilled to have Martin on board as we continue to drive growth across the Asia Pacific region. His management skills and deep understanding of the marketplace, partner base, industry trends and products will help us rapidly reach new heights."

Under his new role, Lazarevic will be tasked with leveraging the company’s presence in the ANZ region and developing relationships with local industry leaders and partners. He will also guide company product teams as they address specific regional requirements.

The executive brings nearly two decades of experience. He most recently served as the general manager of National Crime Check (NCC), based in Australia.

"I am excited to use my skills to further establish Incode as the industry leader for fully automated identity verification, and to build, develop, manage and grow a multi-skilled team across the region," Lazarevic said. "Incode's mission to map together the identity of humankind inspires me, and I am thrilled to begin fostering meaningful relationships with customers, industry leaders and partners, as the new general manager, ANZ."

Forming part of Incode’s effort to expand globally, and leverage its presence in key strategic markets, the new appointments will help the company solidify its record revenue growth, expand its global team and strengthen its overall global presence in the market. 

The appointment is one of several international expansions made by Incode in recent months. Hoey will be responsible for promoting Incode's innovative platform and drafting a team of pre-sales engineers.

"We are delighted to have Ash join the team as our technical leader for the APAC market, where we are seeing tremendous growth across telco, fintech, government and the web-economy sectors," Hickman-Smith said. "With his proven track record of steering business direction and strategy, overseeing technical product development and managing large scale identity project integration, Ash will be a great addition to our team. Ash is fantastic at delivering successful outcomes for customers and I am certain we will see continued significant growth in APAC under his leadership."

The additions come soon after the company implemented Incode Workflows to help businesses manage consumer records based on risk level, fraud prevention and maximizing time for revenue purposes.

"I am looking forward to bringing my skills and expertise to the Incode team during this time of incredible growth and expansion," Hoey said. "Incode's traction is impressive, and I'm excited to work with the product and engineering teams to deliver valuable solutions to meet the exact customer needs for scale and accuracy across this hyper-growth region. It is going to be a great journey working with an incredible team and integrating Incode's next-generation technology in important ways."