Walmart entered an agreement with London-based Space NK to launch BEAUTYSPACENK online and in nearly 250 of its stores across the U.S.
“We are thrilled to welcome Space NK to Walmart as the latest move in bringing our customers exciting new additions online and in the beauty aisle,” said Laurie Tessier, merchandising director of Prestige Beauty at Walmart.
Space NK will offer a variety of both signature and special skincare, makeup, haircare, and bath and body products. More than 600 selections will become available on March 15, with more to launch this year, according to a recent press release.
"As a top beauty destination, Walmart is continuously looking for new ways to wow and surprise customers by expanding our selection and offering convenient access to the best product assortment across beauty,” Tessier said.
Space NK, a British personal care and beauty company with nearly 30 years on the market, curated the slate of products with the help of 15 brands, including luxury brands Slip, By Terry, and Philip B and Lancer, as well as Mario Badescu, Foreo and Ameliorate and Summer Camp, and indie brands such as PSA.
By Terry CEO Chris Filer "is thrilled to be part of their new venture with Walmart’s exclusive concept bringing the very best of beauty to their customers," according to the release.
Through this deal, the retail brand hopes to continue fulfilling consumer demands and optimizing its portfolio.
“We are delighted to partner with Walmart to bring prestige beauty to customers across the United States, delivered through our unique model that makes it easy to connect brands with shoppers,” Space NK CEO Andy Lightfoot said. “We have created a proposition for Walmart that we believe will be market-leading called BEAUTYSPACENK, utilizing our years of expertise in this area. We have curated the very best of beauty for their customers, allowing them to shop prestige beauty when, where and how they choose.”