The Volkswagen Group is gearing up for a significant presence at the IAA Mobility 2025 in Munich this September. The company aims to demonstrate its commitment to becoming a leading force in automotive technology through various technological innovations and vehicle premieres. Under the theme "Tech for the People," Volkswagen intends to connect closely with customers by offering top-notch vehicles, technologies, and digital services.
Throughout six days of the event, Volkswagen will present product showcases, keynotes, and panel discussions featuring notable guests from business and politics. The conference program will cover current topics in the automotive and technology sectors.
On September 7, before the official opening of IAA, Volkswagen plans to introduce its new Electric Urban Car Family under the Brand Group Core. This initiative aims to make advanced automotive technologies accessible to a broader audience. Other models from Brand Groups Progressive and Sport Luxury will also have their trade fair and world premieres.
September 8 is designated as Press & Design Day. On this day, Volkswagen will collaborate with tech leaders to highlight advancements in artificial intelligence and battery technology within vehicles. The significance of design in driving global automotive tech innovation will also be explored.
Politics & AI Day on September 9 will focus on how Volkswagen uses artificial intelligence to enhance speed, quality, and competitiveness. Discussions with industry leaders will address strengthening economic and technological resilience in Europe amidst global competition.
Technology Day on September 10 begins with a PowerHour showcasing technological highlights from Volkswagen Group Technology. Subsequent keynotes and panels will delve into batteries, platforms, charging solutions, and energy-related topics.
Software Day on September 11 features presentations by experts from Volkswagen and other companies discussing future mobility technologies such as automated driving, intelligent user experiences in vehicles, connected mobility solutions, and artificial intelligence applications.
Finally, Human Resources Day on September 12 offers insights into research opportunities arising from Volkswagen's ambition to become a Global Automotive Tech Driver.