The Volkswagen Group has been recognized as the most innovative automotive group worldwide by the Center of Automotive Management (CAM) with the 2025 AutomotiveINNOVATIONS Award. This accolade, which CAM in Bergisch Gladbach, Germany has presented annually since 2011, assesses the technological and innovation prowess of global automotive manufacturers and suppliers. Out of 30 companies evaluated globally, Volkswagen Group scored highest in innovation strength, surpassing competitors from China and Europe. Additionally, CAM acknowledged Volkswagen Passenger Cars as the most innovative volume brand and Audi as the leading premium brand.
Volkswagen Group's brands also achieved high rankings in specific innovation categories. The Audi Q6e-tron was highlighted among the most innovative models, emphasizing its leadership in electric mobility and connectivity. Simultaneously, Volkswagen Passenger Cars showcased its ability to make technological advancements widely accessible by earning top positions in "Electric Drive" and "Infotainment & Connectivity" categories.
CAM cited several significant innovation accomplishments influencing their decision. Noteworthy innovations included a new motor variant of the ID.3 GTX offering a range of 604 km (WLTP), leading its segment in electric mobility. In infotainment and connectivity, over-the-air updates for enhancing charging performance in the ID.3 and real-time route optimization using swarm data from connected vehicles for the Audi A6 impressed CAM.
Oliver Blume, CEO of Volkswagen Group, stated: “Being recognized as the most innovative automotive group is a great testament to our successful work in recent years. The same goes for the awards received by VW and Audi brands. These honors motivate us to continue bringing technologies to the road that excite people. Our highly qualified team, our renowned brands, our pioneering technologies, and our close connection to customers are the foundation of our success. The Volkswagen Group is shaping the mobility of tomorrow – focused, sustainable, and with a clear ambition to set benchmarks through innovation. In doing so we aim to become a global technology leader in the automotive industry.”
Detailed rankings revealed that Volkswagen AG was named Most Innovative Automotive Group; Volkswagen was awarded Most Innovative Volume Brand; while Audi secured Most Innovative Premium Brand recognition.
Volkswagen achieved first place as Most Innovative Volume Brand for both Electric Drive and Infotainment & Connectivity categories. Audi claimed first place as Most Innovative Premium Brand for Infotainment & Connectivity while securing second place for Electric Drive innovations.