Meta has announced the appointment of Arun Srinivas as the Managing Director and Head for its operations in India. This decision follows Sandhya Devanathan's recent role expansion to lead both India and South East Asia.
In his new position, Srinivas will focus on aligning Meta's business, innovation, and revenue goals to better serve partners and clients while supporting long-term growth in India. He is tasked with leading the company's efforts in strengthening strategic relationships with key brands, advertisers, developers, and partners to drive market growth.
Srinivas will assume his new responsibilities starting July 1, 2025, continuing to report directly to Sandhya Devanathan. A graduate of IIM Kolkata, he brings nearly 30 years of experience from roles at Hindustan Unilever, Reebok, OLA, and WestBridge Capital.
Currently serving as Director and Head of Ads Business in India since joining Meta in 2020, Srinivas has been instrumental in collaborating with major advertisers and agency partners on strategic revenue initiatives like AI, Reels, and Messaging.
Sandhya Devanathan commented on the appointment: "As India continues to be at the forefront of economic growth and innovation, we are excited to have Arun at the helm of our efforts in this critical market. Meta in India is leading the way in AI adoption, WhatsApp, and Reels, and Arun’s impressive track record of building high-performing teams, driving product innovation, and fostering strong partnerships makes him the ideal leader to drive Meta’s continued investment in the country. He will continue to work closely with me as we scale the business in India."