Taipei Fubon Bank has taken a significant step in the fight against fraud targeting the elderly by collaborating with migrant workers. The bank, in partnership with One-Forty, has developed a bilingual version of the "Abundant Life" board game to improve financial literacy and fraud prevention skills among both migrant workers and seniors.
A survey conducted by Taipei Fubon Bank and One-Forty revealed that one in ten foreign caregivers in Taiwan has witnessed an elderly person they care for falling victim to fraud. Kevin Chen, founder of One-Forty, highlighted the crucial role of foreign caregivers as the first line of defense against senior fraud. He emphasized the importance of enhancing their ability to recognize scams and increasing awareness among elderly individuals and their families about fraud alerts issued by these caregivers.
Emily Yang, Senior Vice President of the Brand Sustainability Department at Taipei Fubon Bank, stated that the bank is dedicated to creating an inclusive financial environment. The bilingual upgrade of "Abundant Life" aims to enable learning between migrant workers and seniors, establishing a safety net against fraud. This interactive board game helps participants overcome language barriers while fostering mutual trust and support.
The "Abundant Life" board game was developed collaboratively by Taipei Fubon Bank, Hondao Senior Citizen’s Welfare Foundation, and medical institutions. It integrates advanced financial concepts like trusts and risk assessment while incorporating a cognitive assessment scale for dementia. Since its launch, it has been used by social welfare organizations to promote senior care, fraud prevention, and financial knowledge dissemination.
To further enhance financial literacy among Indonesian migrant workers, Taipei Fubon Bank upgraded its platform with a focus on common scams faced by this community. The game's tasks include scenarios involving fake investments and phony requests for help from friends or family. The visual design incorporates elements of Indonesian culture such as traditional batik patterns and features a character named "Supergirl Siti," representing migrant workers.
Over 30 participants attended a recent workshop where they engaged with the board game in an interactive setting. Participants discussed scam scenarios depicted on cards during gameplay, sharing insights into preventing fraud.
Taipei Fubon Bank announced that it will offer the bilingual version of "Abundant Life" at no cost through collaboration with One-Forty. Migrant workers and their employers' families can register to borrow the game for home use with friends and family.
The initiative aligns with Taipei Fubon Bank's commitment to enhancing societal financial literacy under its principle "Be positive All possible." By connecting resources across sectors, the bank aims to empower individuals as guardians of financial security while contributing to social harmony.