Christiane Ribeiro has been appointed as the new global Head of Communications at Siemens, succeeding Lynette who served in the role for three and a half years. Roland Busch, President and CEO of Siemens AG, expressed gratitude for Lynette's contributions to the company. "I would like to thank Lynette for her strong contribution to Siemens, protecting and building our reputation and leading the function across the enterprise for the last three and a half years. I wish her personally and professionally all the best," said Busch.
Busch announced Ribeiro's appointment with confidence in her capabilities. “We are very pleased to appoint Christiane Ribeiro as Siemens’ new global head of communications,” he stated. He highlighted her 25-year tenure at Siemens, emphasizing her understanding of the company's culture and global presence. “Her leadership across multiple regions and her pivotal role in positioning Siemens as a leading technology company over the last years make her uniquely suited for this role. As we continue to transform and shape the industries of the future, her expertise and passion will be invaluable in strengthening our brand and engaging stakeholders around the world.”
Ribeiro expressed enthusiasm about her new position. “Together with my colleagues, I look forward to supporting the continued growth of Siemens through high-impact communications. It is a privilege to tell the amazing stories of our customers and partners, our people, and the impact our technology has on the world. I am excited to do this with outstanding teams around the globe,” she said.
Currently serving as Head of CEO Communications, Strategic Messaging, and Thought Leadership at Siemens, Ribeiro also leads communications for "ONE Tech Company," an initiative aimed at accelerated growth. Since joining Siemens Brazil in 2001, she has held several roles including Head of Communications and Government Relations for Siemens Australia and New Zealand.