Skechers has formed a collaboration with footballer Harry Kane to launch his new Skechers Football boots, SKX_01 in the UK and Europe in September, according to an Aug. 17 press release. The global superstar striker was spotted wearing the new edition during the preseason and debut with Munich last Saturday.
The long-term partnership between Kane and Skechers will serve as the brand’s first football boots in the UK and Europe in September, according to the press release. The shoes will appear in a multiplatform marketing campaign as brand ambassador. Kane's partnership comes as he finds a new home with FC Bayern Munich.
"It’s definitely a time of transition in my career and I’m thrilled to announce my signing with Skechers just as I’m making a big move," Kane said, according to the press release. "Ever since meeting the design team and seeing the boots for the first time, I felt confident that Skechers was onto something special. I’ve been wearing the boots for weeks, scoring in them in preseason. They’re unlike anything I’ve experienced before."
Kane is captain of England's national team where he holds the all-time goals record and is currently ranked second on the league’s all-time list for goals with 213 goals.
“We’ve been developing Skechers Football boots for some time and as we perfected the design, we enlisted players to test them and offer feedback—including one of the best on the pitch, the great Harry Kane,” President of Skechers, Michael Greenberg, said, according to the press release. “Harry had the entire football world following his every move over the last few weeks and his determination, skill, and leadership align perfectly with our plans for the sport. He already feels like part of the Skechers family. This first boot is just the beginning with more innovative Skechers Football boots featuring our signature comfort and performance technologies on the way.”