ServiceNow Elite partner, Crossfuze recently modified its EMEA sales organization in an effort to better serve its clients and support accelerating growth and demand for the ServiceNow platform in the region, a press release reported.
“It has been both rewarding and challenging to lead the EMEA business through an unprecedented few years,” senior vice president EMEA, Nick McGillivray, said. “We now have a world-class team in place, deep industry experience in several segments and a wide range of clients that we are partnered with on a true transformation journey. The future is bright, and I am delighted to see how we continue to adapt and leverage global expertise at Crossfuze.”
The company has appointed McGillivray. The 18-year industry veteran credited with contributing to Crossfzue’s initial business operational efforts in the EMEA region, will continue pursuing rapid growth, employee satisfaction and acceptable customer experience.
“This new, expanded role will see McGillivray continue to serve on the global executive leadership team whilst playing a bigger part in how the global organization standardized processes, whilst leveraging the best talent and expertise from every corner of Crossfuze globally,” a recent press release explains.
As part of the changes, Samuel Prus has been appointed VP of sales EMEA. Prus began his tenure with Crossfuze soon after the company kicked off its operations. With more than eight years of ServiceNow experience, he will now oversee the platform’s sales, presales and marketing functions.
“As Crossfuze has grown in EMEA, so too have the needs of our clients,” Prus said. “With the expanding capability of the ServiceNow platform, our clients expect a different kind of partnership. Technical excellence is now not enough to ensure customer success. Crossfuze is leading the way in aligning at all levels of our clients’ ServiceNow journey.”
Also forming part of the company’s new restructuring plan is Matt Hunkin. With years as a top ServiceNow performer under his belt, he will now be responsible for guiding and further expanding the platform’s sales team as “Crossfuze continues to make great strides in delivering long-term customer lifetime value on the ServiceNow Platform.”
“The role of the salesperson has never been more important to client success on ServiceNow,” Hunkin said. “It requires knowing how to truly listen to the client’s needs, understanding their strategic objectives and then connecting that to what’s possible in ServiceNow. I relish the challenge and look forward to sharing my knowledge and experience with the team.”