Freshie Organic Tequila Seltzer now offers a new set of flavors and variety pack, a press release reported.
"We worked for two years to perfect these flavors," Freshie Founders Paige and Ryne Iseminger said. "There was a lot of trial and error to get them just right. The most important criteria were that like the lime flavor, they had to reflect native flavors of Mexico and they had to be delicious. We think we landed on perfection.”
The new flavors joining the original lime flavor include grapefruit-guava and blood orange-habanero. The new flavors will be stored in packs of four, and a new eight-can variety pack is also featured with four lime, two grapefruit-guava and two blood orange-habanero.
Each 12-ounce can contains 99 calories and 4.5% ABV.
The product is produced in partnership with a Jalisco-based certified zero-carbon beverage company. All drinks are made with organic, 100% blue agave blanco tequila produced in a solar-powered, zero-waste, zero-carbon distillery in Jalisco, Mexico.
"Our distillery partner shares our commitment to organic and sustainable products," Paige Iseminger said.
The brand recently launched in 2021 and earned its USDA-certified organic seal earlier this year after undergoing all the required analyses and procedures.
Known as one of the first global USDA-certified organic tequila seltzer companies, Freshie is also praised for offering non-GMO and gluten-free products.
"The USDA-certified organic status was a goal for us from the start," Freshie co-founder and CEO Timm Martin said. "Despite the challenges in securing the certification, we stood firm in our commitment to 'go for the gold standard' of organic certification. People are paying more attention to what they are drinking and eating, and with Freshie, they can feel good about getting the purest, most organic drink possible."